Did you know that about two million advertisers are taking advantage of social media advertising on Instagram? What does this mean? The higher audience’s reach, the more chances for conversion. As it stands now, Instagram is the sixth most visited...
Visual content remains king on social media, with videos becoming more and more predominant hence their importance in a digital marketing strategy. Market data has indicated high percentages of businesses utilizing video as part of their marketing efforts...
With the ever-changing Instagram algorithms, it can be a daunting task how to keep ahead of the game and ensure you’re getting the engagements you want to see on your content. In no particular order, here’s our tips on how to increase engagement on Instagram. 1....
5 Things You Need To Know About Instagram Advertising Ever thought about advertising your brand on Instagram? Just like on Facebook, you can create captivating ads with effective call-to actions that will bring the user to a desired webpage, such as your company’s...
Making Sense of Instagram’s Algorithm Algorithms on social media can be confusing, especially when it comes to who’s going to see the content you post and when. With Instagram, the social network recently changed its algorithm in an effort to be more transparent...
Your brand can tell compelling stories using live video. Whether sticking to your organization’s already burgeoning Facebook Page or delving deeper into the world of social media and utilizing Snapchat as part of your evolving social media marketing plan, making a...