What Should You Post On Your Facebook Business Page

In our previous post, we walked you through 5 steps to setting up your Facebook Business Page. You learned how to create a Facebook Business Page to maximize your social media marketing Now that you have your Facebook Business Page up and running, it’s time to do some...

How to Create a Facebook Business Page in 5 Steps

Did you know that 2.6 billion people actively use Facebook every day?  Because of its vast reach, Facebook has become a go-to component of almost any inbound marketing strategy.  Today we will cover the most recent process of setting up a Facebook Business...

Four Facebook Analytics Alternatives

In June 2021, Facebook discontinued the Analytics tool. Not everyone was happy about another change in what seemed like a never-ending list of changes on the platform.  Facebook retired Facebook Analytics as part of an initiative to consolidate business...

What is a Pixel in Facebook marketing?

All the work you do researching and setting up a new Facebook ad campaign can be worthless if you aren’t tracking the results and then optimizing the campaign. You won’t know if your campaign is delivering the desired results, and you won’t be able to track your...