Are you one of those people who are suspicious of Artificial Intelligence and its consequences? Well, you should not be. Artificial Intelligence is the future of SEO, and there is no denying it. As a marketer, it is time we all embrace AI and the perks it brings along with it. Websites with “high domain […]
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Don’t we all DREAD those irrelevant, nagging emails coercing us to spend our money on things we don’t really need? Chances are, after being click-baited into opening such emails a couple of times, you’ve learned to turn a blind eye to them the next time they hit your inbox or even unsubscribe from them. You
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The Instagram algorithm is a topic of much debate. Some people argue that it exists at all, while others think it’s just a myth or simply an excuse for the company to stay tight-lipped about how their system works. But if you want to understand Instagram, you’ve got to understand the algorithm—so let’s take a
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Facebook, the world’s largest social media platform, is a great way to reach your audience. As of June 2019, the platform had 2.7 billion monthly active users worldwide (and almost 1 billion in the US alone). But if you want to grow your YouTube channel or an Instagram account on Facebook, here are some tips
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Introduction Facebook is redesigning its news feed, and it could have profound implications for marketers. In addition to new features designed to make the platform more useful and intuitive for all users, Facebook has made a decision to emphasize its value as an important source of news over its ability to deliver highly-targeted advertising messages. As
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One of the most significant tools for many marketers is LinkedIn. You have a ton of new or better ways to connect with your audience, make connections, and share your content and company updates with the help of the most recent LinkedIn features. There are ways to help, whether it’s your own material, fantastic content you
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Social Know How is a marketing agency specializing in social media strategy, content creation and management, paid ad campaigns, email marketing and analytics. We work with clients to create customized strategies that help them achieve their digital goals. At Social Know How, we Plan, Optimize, Execute, and Manage your online presence to help YOU accomplish
Facebook lead ads are one of the most effective ways to get people to sign up for your services and connect with you on social media. But they can be tricky to use, so it’s important that you understand how they work and why they’re worth your time. In this article, we’ll answer all your
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A digital marketer is only as good as the tools he uses to optimize his marketing strategy tenfold. We bet you’ve heard that thousands of times. But it is important to realize that these tools allow you to scale your business, collaborate with your team, and get a better understanding of your customers. They also
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Let’s face it — a lot of marketing out there today is plain noise. Social media is as complicated as ever, and no strategy can be deemed “right” or “wrong” There is no “one-size-fits-all” solution for your organization’s digital marketing needs, and why should there be? You’re unique, so why shouldn’t your online presence be
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