LinkedIn for Business
One of the most significant tools for many marketers is LinkedIn. You have a ton of new or better ways to connect with your audience, make connections, and share your content and company updates with the help of the most recent LinkedIn features. There are ways to help, whether it’s your own material, fantastic content you […]
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LinkedIn is a professional social networking site that allows people to connect with others in their industry, find new opportunities, and share content. It is a powerful tool that can help you grow your business. It’s no wonder that it’s the most popular social media platform for professionals. LinkedIn offers many different marketing solutions for
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Campaign Manager is LinkedIn’s ad management tool that empowers anyone to create, launch, and evaluate the performance of LinkedIn ad campaigns. Many businesses are seeing better engagement and ROI on LinkedIn than ever. This self-service, online tool guides advertisers to launch campaigns in 23 languages to reach the world’s largest professional network. With a potential
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You probably heard by now that linkedin is the up and coming player in advertising and lead generation. Previously we outlined 6 reasons why you should consider LinkedIn for your brand. What really sets LinkedIn apart from other social media platforms like, facebook and instagram, is their B2B targeting. LinkedIn has optimized its targeting options
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6 Reasons to use LinkedIn for Marketing More than 30 million companies use Linkedin for business. Linkedin is not just about recruiting and hiring top talent anymore. With more than 740 million members, more and more brands are using LinkedIn marketing to network, connect, and sell. There are LinkedIn marketing tools available for every business
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Did you know that you can run ad campaigns on LinkedIn? Below are helpful tips for building compelling content for your Linkedin Campaigns. 1. Add an engaging image Ads with an image or video have a 20% higher click-through rate. Try minimizing the text in your image and include warmer colors. 2. Incorporate clear messaging
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“Succeeding in business is all about making connections” great words from a leading businessman, Sir Richard Branson. The best way to make those connections is by networking online through LinkedIn! LinkedIn is mainly used for professional networking. The average CEO is connected to 930 people on linked, with most others connected to 110. The more
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The irony of using a customized, personal blog post to discuss the merits of curated content is not lost on me. That being said, your business can truly benefit from the use of curated content on your social media page. Whenever I bring up “curated content” to people I consult or my current clients, I’m
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People often ask why they need social media for small business. They understand the benefits for the bigger firms who have teams working on marketing on a full time basis, but need a little explanation as to why this kind of online marketing works on a downsized scale. The answers are simple. First and foremost,
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