Great Curated Content is the Work of an Artist

The irony of using a customized, personal blog post to discuss the merits of curated content is not lost on me. That being said, your business can...

Blogs & Social Media = Peanut Butter & Jelly

With all due respect to anyone out there with a nut allergy, I couldn’t think of a better analogy for how blogs & social media can work together...

Social Media: Beyond Boom to Everyday Life

If social media was a living, breathing human, it would be entering the 5th Grade this year. Sure in its infancy in the late 90’s there was...

Be a Strong Voice in Your ‘Community’

It’s a common buzzword in social media, as well as the real world. Very often, people looking to raise their public profile use local events...

Go Consistent Before Going Viral

Viral is a buzz word that is synonymous with success on social media. There are examples over the last few years of campaigns that have taken the...

Get Well Rob Ford

Rob Ford is currently battling cancer again and our entire team, along with so many of you, may want to wish Rob and his family the best of luck...

Utilizing Your Network to Create Opportunities

For many marketers, whether you’re the owner of a small business or a Marketing Manager at a large corporation, utilizing the power of social...

Twitter Conversational Ads Can Boost Social Strategy

Twitter has grown to be a trusted source for compelling content for many of its users. It’s been noted in many circles that nearly 500,000,000...

Are Your Facebook Posts Feed-Worthy?

Keeping your business’ posts on the News Feed of their users is a priority for the people at Facebook. They’ve begun to adjust how posts are shared...

Your Brand – Your Company’s Most Important Asset

I love getting great feedback from clients regarding their social media marketing experience with Social Know How. Too often, I get caught up in the...

Social Media Marketing is Essential for B2B Success

The grand misconception about social media is that it leaves little space to stand out for businesses who target other businesses. The B2B companies...