In 2006 the Oxford English dictionary recognized Google as a verb amidst its pages. More than a word, Google has become a way of life. It’s no wonder then, that utilizing this search engine can be incredibly beneficial to business. Consumers rely heavily on Google, particularly when looking for local goods and services which is …
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Does your marketing plan include the use of Facebook advertising? If not, you could be missing out on the acquisition of new customers and more importantly, revenue. This platform has billions of registered users, checking in, multiple times daily. By advertising on Facebook, you have the ability to get your message in front of an …
With the ever-changing Instagram algorithms, it can be a daunting task how to keep ahead of the game and ensure you’re getting the engagements you want to see on your content. In no particular order, here’s our tips on how to increase engagement on Instagram. 1. Post Captivating Content This should be a no-brainer; however, …
Tips on handling dropping organic Facebook reach Facebook’s constant commitment to its users has been to connect people to the stories and the content they want to see. The intuitive nature on how Facebook determines what we see on our newsfeeds is as such: Family, friends, and news organizations. Content from brands doesn’t necessarily make …
5 Social Media Trends for 2019With social media trends constantly changing, it can be difficult to pinpoint what is working for your audience all the time. With 2019 just around the corner, here are our top five predictions for trends we will be seeing more of – and what your brand should be jumping on …
Caption this: the art of crafting the perfect copy for your post I know it may seem super sacrilegious for someone such as myself – who’s built a career out of writing copy – to teach just anyone how to do just that. But, hear me out. Imagine you’re about to post a really engaging …
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5 Things You Need To Know About Instagram Advertising Ever thought about advertising your brand on Instagram? Just like on Facebook, you can create captivating ads with effective call-to actions that will bring the user to a desired webpage, such as your company’s website for traffic. Depending on your business objectives, the Social Know How …
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What makes Social Know How different? We are specifically niched for Social Media Marketing. We are passionate about Social Media and we are focused on getting the best results for your brand! Many agencies also provide social media marketing services. So, why are we the preferred choice over these options? Our team is experienced and …
HOW TO MEASURE SOCIAL MEDIA R.O.I. Here’s a question we often receive about gauging success with social media: How do you measure return on investment (R.O.I.) with social media marketing? In this blog, we are going to walk through how you can accurately measure that success and reach out to find the resources possible to …
Facebook and Instagram ads: Should you boost that post or create an ad campaign? Advertising your business on Facebook and Instagram can be a great way to get your brand noticed and bring in new opportunities. The question is, should you boost a post or create an advertising campaign? What is the difference between the …
Facebook and Instagram ads: Should you boost that post or create an ad campaign? Read More »
