A Toronto Social Media Agency for Brands That Want a Plan First
Social Know How® is a strategy-led social media agency serving Toronto and the GTA from Vaughan, Ontario. We have run social media strategy, content and paid campaigns for more than 250 brands since 2014, and 50+ political campaigns alongside them.
Toronto has no shortage of agencies that will post for you. Far fewer will tell you what to post, why, and what it is supposed to produce. We do the strategy first, then execute against it, then report on it in numbers you can take to a board.
What we do for Toronto brands
Social media strategy
Positioning, audience, channel mix, content pillars and a measurement framework. This is the cornerstone of every engagement and the thing most agencies skip.
Social media management
Full management of your channels, from content production through community management and monthly reporting. Built and reviewed by a senior team, not passed to juniors.
Paid social advertising
Meta, Instagram, LinkedIn and TikTok. We build campaigns that report in leads and revenue, not reach. Ad spend is billed direct to you with no markup.
Video and performance creative
In-house video and photo production led by our Creative Director. Creative built for the platform it runs on, not repurposed from a brochure.
Marketing automation and lead nurturing
The part most agencies leave to you. We connect the campaign to the CRM, the follow-up sequence and the reporting, so a lead does not go cold while someone gets around to it.
AI-enhanced optimization
AI accelerates research, testing and reporting. People still lead the strategy and sign off on every deliverable.
Strategy-led means something specific
It means we will not take a retainer to execute a plan we think is wrong. Every engagement opens with a strategy session that defines the business goal before anyone opens a design file. If the honest answer is that you need a better offer rather than more content, we will say so.
It also means one connected system instead of disconnected services. Strategy, creative, paid media, automation and reporting are built to work together, which is where most of the waste in a marketing budget actually hides.
Industries we know
Real estate and development, senior living and healthcare, construction and home building, franchises and multi-location brands, professional services, food and beverage, and political campaigns. Recent work includes Primacare Living Solutions, Intercity Realty, Upperview Homes, Redberry Homes, Chart Construction Management and Accessible Daily Living.
Track record: 250+ brands since 2014, 50+ political campaigns, an 11-year longest client relationship, and a 5.0 rating across 60+ Google reviews.
Common questions
How much does a Toronto social media agency cost?
Social media management typically runs $3,500 to $12,500 per month for a managed retainer. Paid social management runs $3,000 to $12,500 per month depending on ad spend and channel count. Strategy sessions start at $2,500. Full ranges for every service are on our social media marketing pricing page. Ad spend is billed direct to you and never marked up.
Are you actually in Toronto?
Our office is in Vaughan, about 30 minutes north of downtown, and we work across Toronto and the GTA. Being just outside the core is why our rates are what they are.
Do you work with in-house marketing teams?
Frequently. Roughly a third of our clients have an internal marketing person or team and bring us in for strategy, paid media or production capacity they do not have. We are comfortable being the specialist rather than the whole department.
How is this different from hiring a social media manager?
A single hire gives you one skill set and one point of failure. An agency retainer gives you strategy, creative, paid media, automation and reporting for roughly what one mid-level salary costs. If a single hire genuinely is the better answer for your stage, we will tell you that on the call.
What does the first month look like?
Strategy session and audit, then the plan, then the build. We work in five-week production cycles with monthly reporting, so you always know what is happening and what it produced.
Talk to us
Social Know How®
7675 Highway 27, Unit 25B
Vaughan, ON L4L 4M5
Phone: (416) 930-6581
Email: info@socialknowhow.com
Serving Toronto, North York, Etobicoke, Scarborough, Vaughan, Markham, Richmond Hill, Mississauga and Brampton.