Social Media Management Archives

The Power of Effective Communication in Marketing: Unlocking Success in the Digital Era

Social Media Management, Social Media PR / Elio Gatto

In today’s competitive business landscape, effective communication plays a pivotal role in the success of marketing campaigns. The digital era has brought a myriad of opportunities for businesses to reach their target audience, but it has also introduced new challenges in effectively conveying messages. In this blog, we will explore the importance of effective communication […]

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Introducing Meta Verified: A Comprehensive Guide to the New Subscription Service for Instagram and Facebook Verification

Social Media Management, Social Media-Engagement, social poem / Elio Gatto

As social media landscapes continue to transform, our team at Social Know How consistently stays at the forefront of emerging trends and developments. One such recent innovation is Meta’s introduction of the Meta Verified subscription service, which simplifies the process of obtaining the highly coveted blue check badge on Instagram and Facebook. Leveraging our expertise

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Is Email Marketing Dead?

Social Media Management, social media marketing coordinator / Elio Gatto

Don’t we all DREAD those irrelevant, nagging emails coercing us to spend our money on things we don’t really need? Chances are, after being click-baited into opening such emails a couple of times, you’ve learned to turn a blind eye to them the next time they hit your inbox or even unsubscribe from them. You

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5 powerful tools every Digital Marketer must know

Social Media Management / Elio Gatto

A digital marketer is only as good as the tools he uses to optimize his marketing strategy tenfold. We bet you’ve heard that thousands of times. But it is important to realize that these tools allow you to scale your business, collaborate with your team, and get a better understanding of your customers. They also

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Social Media Management Tools to Use in 2022

Social Media Management, Social Media Strategy, Social Media-Engagement / Elio Gatto

Having to manage social media for our clients has allowed us to collect a vault of digital tools that help with planning and scheduling your posts, analyzing and optimizing their performance. We believe in the importance of investing in the right tools for the long-term growth of our clients. This is why we at, Social

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5 Digital Marketing Trends That Will Continue in 2022

Social Media Management, Social Media Manager, Social Media Marketing / Elio Gatto

We have seen strategies and tactics with excellent results in the past year. These same strategies are likely to have the same effect in the future! Today we are going to cover five digital marketing trends that are becoming the general direction that digital marketing is going toward in 2022! 1. Focus on User Intent

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7 Reasons to Hire a Social Media Manager

Social Media Management, Social Media Manager / Elio Gatto

What is Social Media Management? Social media management is creating, scheduling, analyzing, listening, and engaging with content posted on social media platforms like Facebook, Instagram, Twitter, Snapchat, and TikTok. Social media is an integral part of the business environment. Did you know that 3.2 billion people use social media around the world? And 44.8 %

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What you Need to Know about Social Media and Ecommerce

Social Media Management / Elio Gatto

Social media is word-of-mouth on steroids. It gives you a way to connect and build relationships with your customers. But it’s not a hard sell like many ads you see. It’s a more nuanced form of marketing. A conversation. Some entrepreneurs think social media is just another channel you can use to talk about your

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How Much Does Social Media Marketing Cost?

Social Media Management / Elio Gatto

How much does social media marketing cost? There is no single answer to this questions The cost of your Social Media Marketing depends on various factors including your location and the type of business you have. The average cost for social media marketing services is $50 to $100 per hour. A monthly social media marketing

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Is Social Media Marketing a good way to advertise?

advertising, Social Media Management, Social Media Marketing / Elio Gatto

Is Social Media Marketing a good way to advertise? Short answer is: Yes! Social media has the ability to establish multiple touchpoints into the customer’s journey, think about that time you searched for a specific product, you were then reminded of that brand or product throughout your online interactions. These touchpoints from the first time

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