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“Three, Two, One and we’re Live”. Live video is gaining popularity as a source of information and entertainment and social media has facilitated live streaming with platforms like Facebook Live, Periscope, Instagram Live and YouTube Live. When utilized correctly, Live feeds can be powerful business tools, but it takes more than simply hitting the go […]
So you’ve got a phenomenal social media team and strategy in place you say? You’re going to roll out a huge campaign with phenomenal videos and images that will go viral almost instantly you say? I hear this from people from time to time and it always makes me wonder how they know for certain
Analytics: Use An Old Lesson & Get Results Today Read More »
“Setting goals is the first step in turning the invisible into the visible” ~ Tony Robbins Goals are extremely important both personally and professionally. In order to succeed in business, companies should be identifying clear goals in all facets of their business, including social media. Merely being on social media is not enough to prosper,
It’s All About Goal Setting Read More »
What Time Is It? Being consistent will always be the key to success in any social media marketing strategy. If you’re not regularly active on social media, people searching for your business may not have the best impression of your business as they search for your services on Facebook and other platforms during their regularly
What Posting Time is it? Read More »
Your brand can tell compelling stories using live video. Whether sticking to your organization’s already burgeoning Facebook Page or delving deeper into the world of social media and utilizing Snapchat as part of your evolving social media marketing plan, making a huge splash is as easy as setting your mobile device to video, hitting record,
Online Video: Live & Get Live Read More »
The irony of using a customized, personal blog post to discuss the merits of curated content is not lost on me. That being said, your business can truly benefit from the use of curated content on your social media page. Whenever I bring up “curated content” to people I consult or my current clients, I’m
Great Curated Content is the Work of an Artist Read More »
Rob Ford is currently battling cancer again and our entire team, along with so many of you, may want to wish Rob and his family the best of luck fighting this disease. As the former Mayor of Toronto, friend and past client, we invite you to visit www.GetWellRobFord.com and leave your well wishes to the Ford
For many marketers, whether you’re the owner of a small business or a Marketing Manager at a large corporation, utilizing the power of social media can only serve to build your business’ bottom line. The amount of exposure you can receive while controlling your brand’s message is vital even beyond your balance sheet – as your
Utilizing Your Network to Create Opportunities Read More »
Social media marketing is all about tapping into the plethora of tweets, posts, pictures, video and any other content that’s part of the entire digital landscape. Whether you favour Twitter, LinkedIn, Facebook or any one of the other available platforms, your business requires a social media presence that’s impactful and consistent. Of course, there’s much
How to Use Social Media to Boost Your Business Read More »
We’ve moved far beyond the point of social media being just the latest trend. It’s a way of life for so many people and, if you’re not already utilizing a dedicated staff member or an outsourced social media marketing consultant, you need to be or you’re running the serious risk of losing ground on your
Late to the Social Media Party Read More »
