Social media is word-of-mouth on steroids. It gives you a way to connect and build relationships with your customers. But it’s not a hard sell like many ads you see. It’s a more nuanced form of marketing. A conversation. Some entrepreneurs think...
All the work you do researching and setting up a new Facebook ad campaign can be worthless if you aren’t tracking the results and then optimizing the campaign. You won’t know if your campaign is delivering the desired results, and you won’t be able to track your...
Social media is a great way to build rapport with potential customers. What’s more, it’s also a great way to send free traffic to your e-commerce site and boost your online sales. But how do you utilize social media in the best way to make the...
Apple recently announced changes with IOS 14 that will affect how we receive and process conversion events from tools such as the Facebook Pixel. Businesses that advertise mobile apps and those that optimize, target, and report on the web conversion events from any of...
Now that you have garnered followers on Instagram it is time to effectively and efficiently manage them. Managing Instagram followers means: Interacting with your current followers consistently Growing your Instagram following and gaining new followers ...