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Marketers, Watch Out for These Social Media Trends in 2023!

social media content creator, social media coordinator copywriter /

As the world becomes more interconnected, social media has become a critical component of communicating, interacting, and conducting business. As we look forward to the year 2023, it’s important to understand the social media trends that are likely to shape the industry. Here are some of the key trends to keep an eye on:  

Marketers, Watch Out for These Social Media Trends in 2023! Read More »

The Evolution of Social Commerce and Why It’s Here to Stay

social media content and website creator, social media content creator, Social Media-Engagement /

Shopify saw a rush of new businesses using its platform. The increase in users resulted in net income soaring to US$1.12 billion for the period that ended March 31, 2021.  A lot of Shopify’s success is partly due to Instagram’s rapid rise in Social Commerce. Instagram’s use as a primary tool for sharing photos to

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Blogs & Social Media = Peanut Butter & Jelly

Instagram, social media content creator, Social Media Management /

With all due respect to anyone out there with a nut allergy, I couldn’t think of a better analogy for how blogs & social media can work together in a digital marketing plan. Just as peanut butter & jelly (my favourite flavour was always grape), go hand-in-hand to make a comforting snack that’s timeless, utilizing

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