Social Media Management
Caption this: the art of crafting the perfect copy for your post I know it may seem super sacrilegious for someone such as myself – who’s built a career out of writing copy – to teach just anyone how to do just that. But, hear me out. Imagine you’re about to post a really engaging …
Caption This: The Art Of Crafting The Perfect Copy For Your Post Read More »
Debunking 3 Social Media Marketing Myths While Social Media continues to escalate in popularity, its positive reputation is also accompanied by a few false myths. Let’s debunk a few of these misconceptions together. Here are the top three myths associated with Social Media marketing for businesses. You MUST be on every platform and post regularly …
Social media is one of the leading marketing tools available to businesses these days and managing it can be a full-time job. If you’re running a business, chances are, you don’t have the time (and sometimes even the expertise) to dedicate to it. One of the best ways to effectively manage this facet of business …
Sales is an important part of any business however for sales to be truly successful they need to be married with marketing and effective communication, which includes social media. Through the effective management of social media sales opportunities can be greatly increased. The following are some of the ways to be successful in sales and …
Forging a Relationship Between Sales and Marketing Read More »
It’s become universally known that consistent posting is the key to creating a social media buzz around you or your company. If you’re interacting with your audience on a daily basis, you’ll have the ability to capitalize on opportunities for engagement that your competitors are utilizing – or hopefully, you’re ahead of the curve and …
With all due respect to anyone out there with a nut allergy, I couldn’t think of a better analogy for how blogs & social media can work together in a digital marketing plan. Just as peanut butter & jelly (my favourite flavour was always grape), go hand-in-hand to make a comforting snack that’s timeless, utilizing …
Social media marketing is all about tapping into the plethora of tweets, posts, pictures, video and any other content that’s part of the entire digital landscape. Whether you favour Twitter, LinkedIn, Facebook or any one of the other available platforms, your business requires a social media presence that’s impactful and consistent. Of course, there’s much …
– Social Media Management is an art, one which needs the attention of an “artist” who is always working on his craft. A small to medium sized business owner may not have the time to learn the intricacies of this constantly evolving marketing platform. While many businesses are already on Facebook, Twitter, LinkedIn and other social …
Outsourcing vs In-House Social Media Management? Read More »
5 Ways to Turn Customers into Social Media Advocates Today’s social media landscape is noisy. Companies compete for attention every day. It can be hard for local businesses to stand out, but two recent studies show how businesses can use social media to their advantage. A 2013 study by the Internet Advertising Bureau found that …
