Social media has become a leading tool in business marketing. While most businesses may be equipped with social media channels, they may not necessarily be utilizing them to their maximum marketing potential. Managing social media is highly involved task. Rather than trying to fill this role from within, more and more companies are outsourcing this […]
What to Look for in a Social Media Manager Read More »
Facebook pages have evolved from simple mediums for social sharing to powerful business tools. A business page on Facebook allows companies to connect and share with their target audiences. If you currently have a business page that you looking to grow or are in the process of setting one up here are a few things
Optimizing your Facebook Business Page Read More »
With my blog, I try and answer questions I’m asked regularly from clients and prospects. I talked to someone recently about memes and, when the person mispronounced the word, I thought this would be as good a time as any to educate all of you about the videos and photos you see regularly posted by
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“Setting goals is the first step in turning the invisible into the visible” ~ Tony Robbins Goals are extremely important both personally and professionally. In order to succeed in business, companies should be identifying clear goals in all facets of their business, including social media. Merely being on social media is not enough to prosper,
It’s All About Goal Setting Read More »
Social media has brought about an evolution in marketing providing businesses and brands with greater opportunities to target their audiences online. One such advancement is the ability to advertise on Facebook which presents huge market potential. There are 1.23 billion people logging onto Facebook everyday with 1.15 billion of them being mobile users. That’s a
Facebook Ads: Here’s What You Should Be Asking Read More »
Day 1 The first day energy was kicking in as our team walked through the doors at the San Diego Convention Centre for Social Media Examiner’s Social Media Marketing World 2016. With the opportunities to learn, network and share with some of the greatest minds in the social media space available to us, it was easy
RECAP: Social Media Marketing World 2016 Read More »
Saying goodbye is never easy. When something excites you, inspires you and helps you see the bigger picture of where your life and that of those around you can go, it’s that much more difficult to just walk away without a little tinge of sadness. Sure, there are deep lessons you take with you. While
RECAP: Day 3 of Social Media Marketing World 2016 Read More »
So many blogs are published to give you ideas on what you should do regarding any particular topic. In my case, I do my best to give you all information on how you can best utilize social media best practices to give your business a boost where your potential clients are spending a majority of
A Few Social Media “How Not-To’s” Read More »
Sales is an important part of any business however for sales to be truly successful they need to be married with marketing and effective communication, which includes social media. Through the effective management of social media sales opportunities can be greatly increased. The following are some of the ways to be successful in sales and
Forging a Relationship Between Sales and Marketing Read More »
Research and statistics continue to demonstrate that social media is not just a trend but rather an important business tool. The world of social media continues to grow and evolve and the best way for businesses to stay on top of this growth is through the assistance of a social media manager. Social media managers
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