
The Story
Hamilton Health Sciences – ABI Conference 2025
Hamilton Health Sciences (HHS), one of Canada’s most respected hospital networks, annually hosts the ABI (Acquired Brain Injury) Conference, a hub for clinicians, researchers, and healthcare professionals. In 2025, HHS set out to reimagine the conference experience by integrating modern technology, interactive tools, and intelligent design.
The Goal
Modernize the Conference Experience and Improve Engagement
HHS wanted to go beyond traditional event formats. Their aim was to:
- Capture live attendee feedback in real time
- Streamline data collection and reporting
- Create a forward-thinking digital identity that reflects innovation



The Solution
A Digital Strategy Built on Storytelling, Visibility, and Trust
Social Know How® provided an end-to-end solution designed to enhance interactivity, streamline digital touchpoints, and elevate the overall attendee experience.
Deliverables Included:
- Complete event branding, graphic systems, and visual identity
- QR-based voting and feedback systems across sessions
- AI-generated post-session reports for fast insights
- Digital signage, posters, and promotional materials for onsite use
- Live event support and on-the-ground implementation
The Result
rated the QR system highly
0
%
Rated questionairres HIghly
0
%
Session response coverage
0
%
participation in digital session evaluations
0
%+
“Highly recommend Social Know How. We had the opportunity to work with Elio and his guys back in May for our Annual Neurobehavioural Conference. The Social Know How team worked hard setting up the software and implementing QR codes to help collect digital evaluations from our 360 delegates. We received a lot of positive feedback, and will definitely hire them again next year!”
Hamilton Health Sciences
Event Coordinator